Remain a top: the blue sea to

October 13, 2010

In the eyes of different people will see a different trend in science and technology.

In layman's eyes, to see is a furniture business of Chinese enterprises legendary stories and her “weird” leaders. In 2005, an “unstoppable trend” sweeping the entire IT industry for many entrepreneurs trying to prepare the Chinese people are encouraged – the Chinese people and created a world-class software company.

The trend of employees in the eyes, to see is a prosperous business in the company and several pro-and added, “the boss”, an all-encompassing corporate university. “Joy at Work” and “have fun” for many young people willing to start their work life has been met.

Now, more and more competitors to see a “run” trend. Although China is not the first start, but the results can speak, these “opponents” found that good at innovation, courage to change the trend in technology seems to do some “can not stop” the.

In the end, “Trend Micro” is what kind of business? Took 8 months of Trend Micro (China) Co., Ltd. has its own remain a top some insight.

“Run” trend

Things such as the Bureau of new chess game.

Many people remain a top the impression that he was from Microsoft (China) Co., Ltd. Deputy General Manager of identity began. Stroke, remain a top, the Trend Micro has been appointed China's new Marshal nearly eight months. So, these days, what he busy?

Remain a top, led by the Trend Micro security services further established from the “product orientation” to the “customer oriented” changes.

Life Building in Beijing's Chaoyang bright and spacious office, the reporter saw the rush of it remain a top covered the sun, as China's head of Trend Micro, he does not look serious, even moderate and always full of sublime smile. “Work is fun.” He said, smiling.

If the change as before, in any case you can not think of a young man 12 years of Microsoft's hard work will come to a main information security company. In many, the idea of Microsoft innovation, R & D management, corporate culture and other passions, are worth noting in the book, brought to share with domestic enterprises.

Independent from the Asia Pacific region the first 4 and a half months, the independent operation of Trend Micro, led by China remain a top plan as expected, timely and effective completion of the changed face of Trend Micro, channel structure and policies of the successful debut layout. Remain a top also highlighted his efforts since taking office three things: enhance Trend Micro with the Chinese government and industry cooperation and support, with partners and channels to promote cooperation between, and create a more powerful organization team.

However, things are not all smooth sailing, great challenges remain. For example, remain a top to receive a lot of channels and partners from the complaint, said Trend Micro's channel policy change too fast, they can not keep pace, more difficult to forecast the future. Channel has a long experience know which remain a top interest in the security industry, “de canal was the world” the situation has not changed.

End of 2005, did not hesitate to remain a top channel partners to disclose the just completed building a blueprint matrix organization structure, and with channel partners to share the future are designed for different types of customers of different market position and products, and Trend Micro will soon idea of a “Blue Ocean Strategy.”

This positive “vertical and horizontal,” no doubt prove very useful to both sides. In 2005, it is the trend of technology and channel partners in the joint efforts of the elite channel capacity and commitment in reaching the completion of quarter rate was a gratifying performance. According to Trend Micro from the sales department of statistics, in the third quarter, Trend Micro elite channels the contribution of total business sales increased by 20% or more. To channel-oriented business model reflects the trend in science and technology to the sincerity of channel partners, while also quickly get a positive response and market feedback.

In solidarity, while channel partners, remain a top and his Chinese team also take greater account of market segments and customer groups. According to remain a top, currently being implemented in China, Trend Micro, “customer-oriented” business strategy, different customers using different strategies, different market practices, this is the current software closely watched “Blue Ocean Strategy.”

“In the Trend Micro, our Blue Ocean strategy is to focus on enterprise development and major customers, promote gateway, hardware, services, products, and small and medium enterprises in the field of blue ocean strategy will be aimed at SMB SME characteristics, use of life in Beijing's Chaoyang Gate bright and spacious office buildings, the reporter saw the rush of it remain a top covered the sun, as the trend of China's head of science and technology, he does not look serious, even moderate and always full of joy and smiles. “is happy. “He said, smiling.

If the change as before, in any case you can not think of a young man 12 years of Microsoft's hard work will come to a main information security company. In many, the idea of Microsoft innovation, R & D management, corporate culture and other passions, are worth noting in the book, brought to share with domestic enterprises.

Independent from the Asia Pacific region the first 4 and a half months, the independent operation of Trend Micro, led by China remain a top plan as expected, timely and effective completion of the changed face of Trend Micro, channel structure and policies of the successful debut layout. Remain a top also highlighted his efforts since taking office three things: enhance Trend Micro with the Chinese government and industry cooperation and support, with partners and channels to promote cooperation between, and create a more powerful organization team.

However, things are not all smooth sailing, great challenges remain. For example, remain a top to receive a lot of channels and partners from the complaint, said Trend Micro's channel policy change too fast, they can not keep pace, more difficult to forecast the future. Channel has a long experience know which remain a top interest in the security industry, “de canal was the world” the situation has not changed.

End of 2005, did not hesitate to remain a top channel partners to disclose the just completed building a blueprint matrix organization structure, and with channel partners to share the future are designed for different types of customers of different market position and products, and Trend Micro will soon idea of a “Blue Ocean Strategy.”

This positive “vertical and horizontal,” no doubt prove very useful to both sides. In 2005, it is the trend of technology and channel partners in the joint efforts of the elite channel capacity and commitment in reaching the completion of quarter rate was a gratifying performance. According to Trend Micro from the sales department of statistics, in the third quarter, Trend Micro elite channels the contribution of total business sales increased by 20% or more. To channel-oriented business model reflects the trend in science and technology to the sincerity of channel partners, while also quickly get a positive response and market feedback.

In solidarity, while channel partners, remain a top and his Chinese team also take greater account of market segments and customer groups. According to remain a top, currently being implemented in China, Trend Micro, “customer-oriented” business strategy, different customers using different strategies, different market practices, this is the current software closely watched “Blue Ocean Strategy.”

“In the Trend Micro, our Blue Ocean strategy is to focus on enterprise development and major customers, promote gateway, hardware, services, products, and small and medium enterprises in the field of blue ocean strategy will be aimed at SMB SME characteristics, use and procurement of new features products. In addition, the new breakthroughs in key industries will become the future trend of science and technology component of blue ocean strategy. “remain a top, said,

For this reason, remain a top on in the “always run” state of Trend Micro revealed the rare self-confidence: “Trend Micro 2005, net sales in the global market was 621.9 million U.S. dollars, an annual growth rate of 18%. The company's operating income and net income of 234.8 million U.S. dollars respectively, and 159 million U.S. dollars. We believe in the near future promising breakthrough in sales of 10 billion. “and so much more confidence remain a top Another important reason is that the trend of information technology in a number of safety more developed countries, such as the United States, Japan, have already done the “anti-virus = Trend,” a concept, especially in the “Fortune 500” of large enterprises, indicating that Trend Micro is also in the Chinese market is fully equipped with the strength of.

“Enjoy the fun of work, to find happiness at work.” Remain a top team will be led by Trend Micro lively corporate culture to the extreme.

“Smile” trend

A company to “run” the greatest central force or “people.” So, Trend Micro on talent attraction where?

“Enjoy the work of the fun, find some fun now!”

Jobs in Trend Micro's book, a very eye-catching many entrepreneurs would eventually lead to heart: “In the Trend Micro, slippers, cola, jeans have long been our trademark, will play will also focus on downtown is our ability . We believe that only happy people to work to their potential, to create the highest performance. We are committed to creating a happy working environment for everyone genuine interaction, open communication. We are happy to share with you: We make it a FUN place to work! “

Because of this, Trend Micro, as market leader in China who remain a top trend in more than one demonstration of his appreciation of science and technology culture. “Currently, Trend Micro's corporate culture, like most of Microsoft's five years ago, corporate culture, is I like the corporate culture. This is also attracted me to join one of the reasons Trend Micro.” In his view, an enterprise When the fast-growing, business is a dynamic, trend precisely in such a stage, and the trend is also the founder of “smile with the work” concept included in the company's aim to become the company's “people-oriented” building a model of human resources platform.

Remain a top introduction, from Trend Micro has always insisted on “a million programmers contest” to the trend in Nanjing, China Science and Technology R & D center, all reflect a trend in people-oriented science and technology enterprises within the building. In particular, was established in August 1997 R & D centers in China, it has become the core technology department of Trend Micro, Trend Micro's global research and development is also an important part of system.

With such abundant talent pool, the China team's personnel development goals, remain a top reporter is expected beyond frank: “this time to understand a bit of Trend Micro's talents, I found that Trend Micro and some Chinese companies can improve place “, he further added:” Trends talent program has been incorporated into a plan of my future trend is the establishment of a 'general officer training program', similar to the IT industry 'Whampoa Military Academy'. The training may not be rigid target of training products , but more focused on their comprehensive ability, such Renqiangzucheng trend of elite technology unit. “This, remain a top Ren Wei, talent cultivation and Zu Zhi Shi Jishang Tuandui a Qiyezhenzheng into the Zhongyaoyibu International of Wutai. Because Trend Micro is a transnational team, so he transnational talent management is particularly important.

Currently, Trend Micro's core management team from China, Japan, India, the United States, Germany, Argentina 6 countries. In Chang's founder, led by Trend Micro, this “hybrid team” to achieve a coordinated, joint decision-making. Strong cohesion and cultural diversity through the proposed humane core values “4C + T”: Creativity (innovation), Change (to change), Communication (communication), Customer (client), Trustworthiness (reliable). Meanwhile, Trend Micro has made two magic weapons: One is “no”, that the company's overall interests above all else, to solve customer problems first; the second is “free to do their own, the best potential to play a” spirit.

A public “cheerful” trend staff, business managers are even more that the public has set a good sense of team, so what Trend Micro to stop it?

“Innovative” trend

Market is constantly changing, with ample reserves of talent, accumulated past achievements, and more to force a business can not stay in a rut.

Enterprises to remain a top security than being a doctor: “As a doctor of the patient, the success of anti-virus expert service programs, must take the initiative, 'look smell it' is essential.

In 1988, when the Trend Micro has just incorporated in Los Angeles, the computer virus is only just emerging, only to destroy the computer's hard drive and data. At the time only used by Trend Micro is “virus behavior monitoring” technology to the desktop computer's anti-virus concerns, and in 1989 introduced the Personal Edition anti-virus software PCcillin.

However, soon after 1990, when the first network server against virus was found in the United States, Chang's acutely aware that in the future network environment, the server will be at the core of the network to protect the lives of the network server, also protect the living resources of the network's core. The future of distributed computing, the various functions the server will occupy an increasingly important position. At that time, the company, while still tiny, but of vision Chang's focus all our resources, cooperation with international famous companies Intel, developed the first generation of server anti-virus technology – LANDesk Virus Protect, this technology is still best-selling Europe and the United States. Using LANDesk Virus Protect technology base and subsequently received a number of international patent “drugs are the air” technology, Trend Micro introduced the world's gateway anti-virus was famous wall InterScan. Now, bring Trend Micro, people first thought is that it's advanced server anti-virus technology, Trend Micro also be known.

The trend in technology is so far not succeeded in all, a security company, in 2002, Trend Micro has launched a landmark in the world's EPS Enterprise Protection Strategy, the initiative taken preventive measures, early in the outbreak by the central control timely deployment of pre-code system, and the virus life cycle management, enabling users to get maximum security guarantees.

Meanwhile, Trend Micro is more service-oriented quality start, exclusive of its business advisory services-PSP (Premium Support Program) since its inception, it received a number of international business of all ages.

However, faced with change is very painful. Technology from a product oriented to customer-centered, conceited R & D engineers are no longer a hero in the past, the mentality of the adjustment process of individuals or businesses is a great challenge.

In this regard, remain a top security company likened to a doctor: “As a doctor of the patient as a successful anti-virus expert service programs, should be hidden for internal threats, clinic pulse, customized to provide proactive, preventive maintenance, to prevent the virus outbreak, and to ensure uninterrupted operation. is particularly important is that these anti-virus expert service programs, should provide anti-virus experts around the clock alert, security threats throughout the life cycle management, coupled with a unique method of assessment to assess the effect of customer security. “

Under the guidance of this thinking, remain a top and a Trend Micro Focus colleagues started the current market environment, the security company for a new breakthrough, especially with the 3G technology standard the Chinese market matures, the integration of multiple network for a variety of security risks becoming increasingly prominent. “Trend Micro's anti-virus line will not change, but evolution will occur. Trend Micro anti-virus software from its vendor, to provide customers with information security services company in transition.” Remain a top, said: “The security service will be multi-faceted, it will span a variety of technical fields, through the 'active anti-virus services' protection against unknown threats. It is ultimately a need for vendors and customers take the initiative to work closely, even as doctor and patient on the existence of a variety of unhealthy communication and exchange of security risk. “

At the same time, this security, “exchanges” of the increasingly wide scope, even targeting the popular mobile communication security services. In 2006, Trend Micro and the first portal in China – Sina hand together to create a domestic security vendors and mobile service operators SP security cooperation precedent. This service also marks the implementation of initiatives to Trend Micro security services operate a new “change” out of the first substantive step.

As of change, both remain a top heritage of the founder Mr. Zhang Mingzheng “unique gene”, also operates its own principles. On the one hand, he dared to change, the courage to different, equally enjoy the work of promoting the fun of the “have fun” philosophy; the other hand, some things he is unwavering exploration, such as innovative technologies and concepts to break through.

Particularly important is that in the past remain a top is the simple life, true to yourself, never even led a team of Chinese stop.





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Some live for BI to! But Mo take BI as “the Bible”

September 30, 2010

CEO said, I have to business right decisions.

CFO said, I want to see how many accounts can receive.

CMO said, I want to know how to sell which products.

So many people of so many requirements, in the end is not the complete BI?

CEO: a board to beat

M Group is the reorganization by the old state-owned telecom operators, can be said that the telecommunications industry giant. High-level cadres are mostly from the Secretary, the Director and other “officials” change comes, not from the official standard momentary brain way of thinking changed.

Each group meeting will be almost a complaining, each business division's general manager is hard to blame the market development, product design and development is too slow, and with one voice to the group scrambled to technology, capital and talent. Gradually, the group's veterans are afraid to meet, because in addition to noise, there is no way to form a unified idea, let alone in step. Each of the major decisions in addition to several group vice president of compromise about the views of the decision beyond the superficial, that is, group president have the final say.

President of the group recently found that both new product development, investment in new business, organizational restructuring, had her second child in the U group in the industry leading step by step, or even every time she is still brewing a new business, U Group pioneered, accounting for make the first move. This is very surprising to M group president and wonder.

By chance, U know, president, M group is digging its own top-notch technical personnel. Could it be the other party is engaged in “spy”?

M Group, U come from the dug-paid group vice president of information and intelligence office was informed that the secret of each other through business intelligence system to support the president's decision. More importantly, the current, U Group has business units to share data, information and knowledge, and even have the “armed to the general staff” of the evidence, no wonder the vice president of intelligence assessment, if the M Group is still racking our brains decision-making “fire by rubbing sticks” phase, then the other party has achieved a smart decision, “satellite into space” level.

The development of enterprises is constantly making a decision. CEO as a business decision and the supreme leader, requiring a decision of the matter is many large enterprises to the Board on the strategic direction Jian Yi, small to enterprise resources to Zheng He to take corresponding Cuoshijiyu to achieve the tactical ???.

With the expansion of business scale and the deterioration of the external competitive environment, CEO to make the right decision more difficult. The reason is the increase in the number of departments make all kinds of complex information scattered in different departments which are not shared, enterprise-level increase also makes the continued distortion of true information. The CEO of the energy is limited, a critical error message is enough to put decision-making CEO brink of failure, or even ruin a business.

How to build an accurate, fast, multi-dimensional, automated business intelligence system is the desire of each CEO.

Specific to the CEO of the BI requirements, they are most concerned about is the BI system can truly support the business at a crucial moment, investment, marketing, production, and other major decisions. The highest stage of BI is able to help at every level to think and CEO decision-making. These include:

1. Customers. Who is the quality of potential new customers, the kind of special treatment to them; how to retain existing customers and let it repeat purchase; how customers full service on all cross-selling, with more profit.

2. Products and services. How through the combination of innovation and resources to develop new products competitors have not, and the maximum value to products; skinny dog and a cash cow business, how to achieve the business with “East West, light does not shine.”

3. Supply chain. How to organize the process so that lower consumption of resources, more responsive; how to find the best path to product and service delivery to the customer hands, spend less money to do more.

4. Competition. Who can be included in the list of competitors, opponents are doing, their threat to themselves what kind of action do to beat each other to exert pressure and even each other.

5. Union. When the enterprise capabilities is not enough, how to find the fit of its development partners, their own weaknesses and strengths are, where the other party, how to complement each other, build strong-strong alliance or complement each other.

6. Investment. Which is a sunset business to stop the sale or conversions, which do the next sunrise industry investment and how to avoid financial risks.

7. Market. What kind of means who let customers buy expectations, how to make the user how to enjoy themselves rather than turn to competitors, why would business disaster improper public relations crisis.

8. Policy: Government rules of the game is not about to or already changing, and how better on their own.

9. Staff Appraisals: Why companies give employees a sense of belonging and strong driving force more than the lure of material; what kind of methods and mechanisms on the performance of the staff more willing to “spring forward to a high enough enough.”

CFO: have a bone to receive

Storage supermarket operators in the 100 4 thousand types of commodities, with operating area of 10,000 square meters of large scale storage supermarket 10. Great leadership is then “old department store”, used indigenous launched, failing to work, playing cards by drinking to maintain feelings of loyalty in the buddy decided to display goods.

Group management in order to meet the needs of very early on the ERP system, the main function is data collection and basic management functions. But, with the data of the ocean, the chief accountant is difficult to sort out a clue Zhang Jinsong. The group has now grown up, in particular, with 10 chains, to maintain the daily operation of the financial sector barely make do, to provide financial information to support decision-making no-brainer.

To the implementation of ERP in the Fuji group cyclone technology companies, recommended in the 100 on the BI system is to better analyze data, provide a basis for decision-making. This said the Zhang Jinsong's hearts. With this system, the financial analysis to improve a lot. The Group's financial data, such as gross profit, gross margin, dynamic sales rate, turnover rate, amount of funds used ratio, inventory levels, he can be from a different point of view of some, can always draw some meaningful conclusions. And as long as the little mouse can get the data you want, without specialized technical guidance, realize the financial support for the decision.

The birth of large amounts of data every day, has long been a vast accumulation of data. How to dig out from these data, valuable information for decision-making support is the CFO of a challenge.

BI analysis of the direct call in advance to set a good method to judge and improve the value of financial data, and sought after by the CFO. BI best start in the telecommunications, finance, retail and other industry analysis of consumer behavior on a wide range of applications, gradually CFO for the analysis of financial data, in the enterprise fund operations, liabilities, inventory management, market share analysis has played an important effect.

CFO of primary concern is funding operations. BI can be time, institutions, and other dimensions of capital inflow, outflow, and management status. BI in the banking industry a wide range of applications is to analyze the sources of funding costs, capital structure, capital surplus and deficiency, capital availability, position calculations, capital utilization and benefit analysis. BI shorten the response time of the anomaly, for the reasonable development of credit policies to support and optimize capital allocation.

In the enterprise, channels flat is an irreversible trend, which increased the CFO of accounts receivable management, workload and difficult. Accounts receivable related to the data should be Henduo, such as arrears of time, time, discounts, credit rating, etc., the information provider with the management of the channel increases. Use of the BI system, with effective management and analysis, accelerating rate of capital return.

More frequent mergers and acquisitions, CFO's responsibility is to be invested in the financial analysis to determine investment value. Some cosmetic results of the invested enterprise, BI fire a pair of eyes to the CFO Venus.

Main business profit margins, return on total assets such as good corporate indicators, the analysis by BI, you can easily find low cost in mind trick. Some corporate debt ratio is relatively high, the general analysis will be that there is no investment value. The BI liquidity asset turnover and gross margin according to other indicators, analysis of assets and liabilities within a few years, the rate will return to safe levels, which can have a more comprehensive judgments.

Inventory management to ensure timely supply of raw materials, timely supply and product sales, as well as semi-reasonable turnover. Through BI, CFO can combine purchasing, sales, production, finance and other basic data, inventory finance to do in-depth analysis. Materials by a certain time income, place and situation analysis of the balance, by doing the analysis and processing of goods sluggish, so as to achieve optimization and inventory adjustments and reserves the right items. CFO thus reducing the capital stock on the occupancy rate, increased turnover rate, thus saving money.

For market share, previously almost exclusively sales thing. Now CFO of the various data associated with BI analysis, we can get the profit contribution of different markets, so as to sales for the implementation of the different target markets to develop products differentiated services and provide a basis for a reasonable price, thereby increasing market share, also increased the CFO's influence.

CMO: there are goods to sell

Success Stories: U.S. Red Robin burger chain to buy a BI system, from the marketing department to track marketing campaigns for business results. A result, Red Robin soon found himself wasting too much money to buy a white sauce, this sauce, but the fact is no one to eat. As a result, Red Robin decided to develop one's own sauce, not out to buy. There is also an ice cream maker, always hear customers complain about the product, while product quality is no problem, did not know the reason. Finally the marketing department on the BI system, the analysis that the problem lies in the product packaging, since packaging of fruit ice cream place greater number of pictures, but the actual product is not so much, this factor has led to customer dissatisfaction. Later, after changing the packaging, customer complaints also stopped.

Competitive advantage in size, to some extent depends on its data collection and analysis, development and implementation of policy decisions by both the amount of time. No BI systems company, a lot of time will be spent on data collection and analysis of these two steps, only very little time spent on the development and implementation of the decision-making. The company has a BI system, just the opposite, because the rational allocation of resources, decision-making efficiency would be very high, the results achieved are very different. The CMO (Enterprise Marketing Director) is concerned, CMO need BI product sales analysis, marketing analysis, customer behavior analysis can play an effective supporting role.

In product sales, CMO want BI to the Japanese sales curve, curve on sales, product list, best-selling product, niche product, product ABC, time sales, payment methods for analysis. Through this analysis, CMO can control the product sales of slow moving products effective means. One interesting example. Safeway UK supermarkets found that some goods put on the shelf for a long time, selling very slowly, one month to sell 12 supermarkets that are unsalable products, decided to brought down. But then analyzed by business intelligence technology, found that people who buy these products, also buy a lot of things, constitute 25% of supermarket revenues. This case, buy unsalable products and buy other products is a correlation, when the so-called niche product away, the next customer will not come. Therefore, the final Safeway supermarket did not win the so-called niche product to.

In marketing, BI enables companies to find more effective ways to promote. This customer is able to accept advertising? Such promotions have much effect? Choose what kind of media at nothing with half the times? Promotional activities in the market easily put hundreds of million or even 10 million yuan of funds, it is difficult to figure out how much improved performance. This is because too many factors leading to performance improvement, and may be the price, advertising, training sales staff, and may be selling season, weaker competitors, among which the combination of too much. BI allows data CMO want to speak, of the factors which played a key role in helping to make the next step of the decision CMO. Had a mobile phone manufacturers want to cut prices, and further promotion of a high-end phone models, but through the BI technical analysis, we found the target customers to buy such a phone less price sensitive, but rather they have this phone as a status and a symbol of quality, price reduction was not beneficial if the temerity of the mobile phone sales.

Customer behavior, CMO hopes BI, analysis focused on customers (potential customers, cross-selling, incremental sales and customer retention, etc.), while for the customers provide the basis for the development of market activities. For example in the telecommunications field, you can call customer behavior De analysis, development of discount policy of Shi Jian, location and client-oriented groups, and other markets Huodong of Yao Su. Domestic telecom operators in the highly competitive mobile market is obvious, they have launched a service for different groups of packages. But the frequent introduction of the package who is used to bring real benefits? How can an early understanding of customer preferences, and then launch a more targeted customers like the service packages? Using the recently introduced package customers are male or a woman, in what age, in the end, what kind of people we welcome this package? These issues need BI to be analyzed.

Press Notes

Mo take BI when the Bible

What is the relationship of beer and diapers? The BI field in the most often used as an example of the supermarket case, aptly illustrates how complex BI data to find rules to link the two seemingly incomparable things, and the resulting pairs The importance of business management.

That is not to throw everything BI, managers can rest easy out?

Of course not. While BI can help managers make decisions, can help managers determine market prospects, financial condition, product design, etc. The one from a point of view the absence of any laws, but many look at some data, stripping silk cocoon can find one of the pumping problem, but it is not omnipotent.

One reason is that not everything depends on BI data to judge. The accuracy of the data or not, many companies have to draw a question mark end. Data collection is complete, accurate, and whether there are problems during processing, which have a direct impact on BI systems to judge.

The second reason is the scientific modeling. The same data, due to the different model, may come to different conclusions. A simple example is how much safety stock setting right in the end, which itself needs Kuguan staff, dispatchers in accordance with their years of experience make judgments, not simply copy on the can. Many BI systems DEMO is done before the test line is this.

The third reason is the most important reason is, BI is still only reference given in the conclusion, not the final conclusion, the matter of determination and implementation continues to be some wisdom. Do not let the computer complete control of the human brain, do not let the Matrix appears in reality.





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Merry WMA Audio to MPC Backup

April 1, 2010


Merry WMA Audio to MPC Backup – This feature makes it easy to read web pages, e-mail messages, documents and much more. Even better, if you have a portable audio device you can take your text as MP3 files to the gym, in your car, or anyplace you need to go. It rips audio CD tracks and saves them into audio formats such as mp3, wav, wma (Windows Media Audio), VQF (Yamaha SoundVQ), orOGG Vorbis, converts MP3, CD, CDA, CD-R, DVD-Audio, AAC, AC3, ID3, M3U, M4A, M4P, MP3 ID3 Tag, OGG, RA, WAV, WMA, MP2, APE, VQF, MPC, AMR, Midi, WAVE, and RM from one to another on-the-fly, resamples MP3 to MP3, WAV to WAV, WMA to WMA, OGG to OGG for changing bitrates, frequency, and other options. MP3 Encoder supports CBR (Constant Bit Rate) and VBR (Variable Bit Rate).



Recommand Link:



Mpeg video converter



Merry MP3 AAC WAV to CDA Player

March 26, 2010


Merry MP3 AAC WAV to CDA Player is a perfect audio editor tool for your music production that supports many popular audio formats. Merry MP3 AAC WAV to CDA Player provides cool and easy-to-use interface that allow you to edit an audio file visually (Cut, Copy, Delete Select, Delete Silence, Paste, Paste From File, Mix, Mix From File); apply different effects (Amplify, Compressor, Delay, Envelope, Equalizer, Expander, Fade, Flanger, Invert, Normalize, Phaser, Reverb, Reverse, Silence, Stretch, Trim, Vibrato, Pitch Shift, Chorus); Insert noise and silence in an audio file; Insert and change described information about a marker; Apply different filters to the selected part of an audio file (Band Pass Filter, FFT Filter, High Pass Filter, High Shelf Filter, Low Pass Filter, Low Shelf Filter, Notch Filter, Peak EQ Filter, Finite Impulse Response Filter); Record an audio file from a microphone or from other input device; Play an audio file or any part of it; Convert an audio file from one format to another. There is a audio converter built in Super CD to WMA Maker, which supports converting MP3, CD, CDA, CD-R, DVD-Audio, AAC, AC3, ID3, M3U, M4A, M4P, MP3 ID3 Tag, OGG, RA, WAV, WMA, MP2, APE, VQF, MPC, AMR, Midi, WAVE, and RM from one format to another. You get two softwares if you purchase Super Cd to WMA Maker – CD to WMA Converter and Audio Converter! Super Cd to WMA Maker – CD to WMA Converter .



Recommand Link:



mts video To avc changer